The online communication tool market is constantly changing.
Major trends like the COVID-19 pandemic and global strides in digital transformation have forced enterprise communications providers to be at the forefront of their market.
But how can you stay innovative with revenue generation in an shifting industry that’s completely unrecognisable from five years ago? And how do you balance that revenue generation with the ability to provide a quality user experience?
In this episode of the EM360 Podcast, Analyst Jon Arnold speaks to Tim Shi, Co-Founder and CTO at Cresta as they explore:
- Staying innovative with revenue generation strategies
- Providing quality user experiences
- Biggest opportunities in the contact centre industry
Missed our first episode with Cresta’s CMO, Scott Kolman? Listen to how generative AI is revolutionising the contact centre here.
Cresta centralizes and amplifies the knowledge, insights, and coaching the contact center needs to reach peak performance. Cresta turns real-time insights into real-time actions that make the contact center smarter and drive business results. Customers choose Cresta for a uniquely comprehensive generative AI solution, industry-leading real-time coaching and insights, custom-tailored AI solutions, and an extensible and flexible omni-channel platform.
Customers using Cresta have seen sales increase by 10%, ramp time reduce by 2x, CSAT improve by 20%, and agents save 5 hours in repetitive tasks every week. CarMax, Blue Nile, Earthlink, Holiday Inn Club Vacations, Porsche, and Intuit are among the leading companies using Cresta to improve the productivity of their contact center operations and drive strong business results.
