Analytics has rapidly emerged as a crucial consideration for businesses of all sizes. To make the right decisions about your company and its growth, you need to be able to gather, analyse, and leverage data. A business analytics solution, or “Business Intelligence” (BI) service, offers an easy way to mine data for actionable insights. 

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Now that companies are collecting data on every aspect of their operations, from sales and marketing to productivity and customer experience, effective analytics is more valuable than ever. The question for today’s business leaders is 'How do I choose the right analytics service for my organisation?' Today, we’re going to be assessing the functionality of some of the market leading business analytics solutions on the market to help you make the right decision.