When DNS security is done right, it contributes to the business goals and objectives of telcos and ISPs. DNS security can help ensure business continuity by quickly detecting an attack, maintaining network performance during the attack, and accurately disabling the source of the bad traffic. It can do all this while improving operational efficiency and saving costs by reducing the infrastructure complexity. IDC believes that to the extent that EfficientIP can address the challenges described in this paper, the company's solution set is well positioned for success.