Proper application of targeted messaging for individual customers will help monetize your database and deliver a better customer experience. Large organizations with high volume transactional output (HVTO) such as bills, statements, and policies can go beyond mere regulatory requirements and deliver highly personalised messages to individual customers.
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Opentext
OpenText Analytics is the hyper-scalable, integrated solution for advanced and predictive analytics and reporting, embedded analytics, and data visualisation. In our digital world, winning organisations will be the ones that find new customers, discover new markets, and pursue new revenue streams using digital channels. Better engagement, productivity, and innovations are not possible without better insight, backed by data and the ability to derive conclusions and predictions from it. With OpenText Analytics, organisations gain a better understanding of their customers, markets, and business in order to make smarter decisions and personalise customer journeys.
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