Don't Panic! It's Just Data 16 January 2023 1 MIN

Informatica: Predictive Data Intelligence and Leveling Up Your Business

informatica

Informatica: Predictive Data Intelligence and Leveling Up Your Business

Informatica

Predictive data intelligence is the use of data, AI-driven algorithms, and machine learning techniques to quickly connect data consumers with the most relevant data they need to drive their business initiatives and deliver greater value.

The goal of predictive analytics is to go beyond simply describing data to enable data consumers to accelerate the next-best actions to take for more effective decision making. For example, a retailer can understand their most relevant and high-quality data sets to better forecast consumer demand for a product, or a financial institution may identify the most accurate, complete customer data used to fuel analytics that help identify the likelihood of default on a loan.

In this episode of the EM360 Podcast, Analyst John Santaferraro speaks to Informatica’s Ian Stahl, Senior Director of Product Management and Chris Phillips, VP of Product Management to discuss:

  • Shifting from business intelligence to predictive data intelligence
  • Data sharing and data marketplaces
  • The data consumption revolution

Informatica believes data is the soul of business transformation. That's why we help you transform it from simply binary information to extraordinary innovations. As the Enterprise Cloud Data Management leader, we have pioneered a new category of software with our Intelligent Data Management Cloud™. Powered by AI and a cloud-first, cloud-native, end-to-end data management platform that connects, manages and unifies data across any multi-cloud, hybrid system, our Intelligent Data Management Cloud empowers enterprises to modernize and advance their data strategies.

That’s why our customers in more than 100 countries and 84 of the Fortune 100 rely on Informatica to drive their data-led digital transformation. Whether you're driving next-gen analytics, delivering perfectly timed customer experiences, or ensuring governance and privacy, you can always know your data is accurate, your insights are actionable, and your possibilities are limitless.

Informatica. Cloud first. Data always™.

Comments ( 1 )

David Argent

18/01/2023

Great interview, highlighting how data sharing is now maturing into a more mature concept of the data marketplace