In security, change always equates to risk. Because change is constant, being aware of the key changes that will increase risk is a critical part of being proactive in cyber security. A simple equation for risk is the following: Risk = Threat x Vulnerability + Action In reality, security teams control only half of the “Action” parameter. We can’t determine when threats will be developed or launched, and vulnerabilities are driven by weaknesses in people and technology. People change slowly, but technology changes rapidly, and business adoption of new technologies invariably brings new vulnerabilities that enable new threats. In this Whitepaper sponsored by Qualys, you will understand and anticipate business demand for emerging technologies, as well as identify success patterns that demonstrate techniques and tactics that prove investment in cyber security reduces risk and ensure customer safety.