Organizations are increasingly exploring new technologies to improve their operations, but adoption comes with real challenges. In the latest episode of Don’t Panic, It’s Just Data, host Trisha Pillay speaks with Kevin Petrie, VP of Research at BARC, about the practical realities of integrating these emerging technologies into business operations, particularly when it comes to data stewardship, strategy, and operational oversight.

Real-World Applications and Governance

Petrie begins by noting that these technologies are already delivering real value today, particularly in areas like software development and customer service. The key, he emphasizes, is starting with strong oversight. “Governance starts with data,” he says, pointing out that reliable, well-managed data is the foundation for successful adoption.

Human oversight is equally important; automation alone cannot replace careful monitoring and decision-making. Effective governance also needs to extend beyond structured data to include unstructured information such as text, images, and other content types. As organizations adopt new models, they must be aware of the risks these systems introduce and put controls in place to mitigate them.

BARC DATA Festival Online

Building on these themes, BARC will host the DATA Festival Online on October 21, a virtual gathering designed to help leaders turn insight into action. The free event will bring together data professionals, decision-makers, and industry experts to share real-world use cases, operational frameworks, and lessons learned from practical implementations. The festival provides a clear roadmap for organizations seeking to make technology adoption both effective and sustainable.

Takeaways

  • Emerging technologies are already delivering measurable value in business operations.
  • Governance begins with reliable data and extends to all types of information, including unstructured formats.
  • Human oversight is essential to maintain accountability and manage risks.
  • Practical, real-world use cases illustrate successful adoption strategies.
  • Cost efficiency, culture, and cross-functional programs are critical for sustainable implementation.
  • Responsible, accountable practices are a must-have for long-term success.

Chapters

00:01: Introduction to AI Adoption

01:00: Real-World AI Applications

03:03: Balancing Automation and Human Oversight

05:19: Governance and Data Strategy

07:02: BARC DATA Festival Preview

09:54: Audience and Takeaways

12:13: Rapid Fire Questions

14:02: Closing Thoughts

About BARC

BARC is a leading analyst firm for data and analytics and enterprise software, recognized for providing trusted, unbiased insights. Its expert analysts deliver in-depth research, advisory services, and industry events to help organisations make informed decisions about technology, data strategy, and analytics.

With over 25 years of experience in data strategy, governance, architecture, and software selection, BARC empowers clients to become truly data-driven organizations. Its research highlights market trends, evaluates software and vendors rigorously, and provides actionable guidance to help enterprises innovate with data, analytics, and AI.