Unplanned downtime remains one of the most expensive and disruptive risks facing modern enterprises, particularly as organisations scale cloud-native systems and migrate critical workloads.
This infographic from Gremlin, created in partnership with Amazon Web Services, breaks down the real financial impact of outages and makes a clear case for proactive investment in cloud resilience and reliability.
Drawing on industry research and real-world customer results, it shows how downtime costs escalate by company size, what typically causes unplanned outages, and why reactive incident response often creates more work instead of reducing risk.
What you’ll learn
This infographic highlights:
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The average cost of unplanned downtime per minute and per hour, based on enterprise size
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The direct and hidden costs organisations absorb during outages, from stalled productivity to delayed time-to-market
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The most common causes of unplanned outages in modern cloud environments
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Why resilience leaders experience significantly less downtime than non-leaders
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How proactive resilience testing helps prevent major incidents, including during cloud migrations
Why it matters
As cloud complexity grows, downtime is no longer a rare edge case. It’s a predictable business risk with measurable financial consequences.
This visual breakdown helps technology leaders understand what outages really cost, where failures are most likely to occur, and why investing in resilience testing is a practical way to reduce risk before incidents happen.
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