Kevin Petrie, Vice President of Research at BARC
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Kevin Petrie

Vice President of Research · BARC
  • BARC
  • Joined 2023
34 Followers
6 Following
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About

Kevin is the VP of Research at BARC US, where he writes and speaks about the intersection of AI, analytics, and data management. For nearly three decades Kevin has deciphered what technology means to practitioners, as an industry analyst, services leader, instructor, marketer, and tech journalist. This includes five years as Analyst and Research VP at BARC's partner Eckerson Group. Kevin also launched and grew a profitable data analytics services team for EMC Pivotal in the Americas and EMEA, and ran field training at Attunity/Qlik.

A frequent public speaker and co-author of two books about data management, Kevin is passionate about helping practitioners, founders, and software executives capitalize on emerging technologies. Outside the tech world, Kevin most loves biking, kayaking, and coaching his three boys' sports teams.

Areas of Expertise

Published content

Read How Do You Make AI Agents Reliable at Scale?
In this episode of the Tech Transformed podcast, host Kevin Petrie, VP of Research at BARC, sits down with Samar Abbas, Co-founder and CEO of Temporal Technologies. They talk about durable execution and its critical role in driving AI innovation within enterprises.
AI
How Do You Make AI Agents Reliable at Scale?
19 min
Read Practical AI Case Studies for Professionals
BARC DATA festival online 2025 — virtual event uniting data professionals to explore real-world AI case studies and governance best practices.
Data
Practical AI Case Studies for Professionals
13 min
Read Stop Fighting Excel: How to Turn Your Spreadsheets into a Real-Time Reporting Powerhouse?
In this episode of the Don't Panic It's Just Data podcast, host Kevin Petrie, Vice President, Research and Head of Data Management Practice, BARC, speaks with Maeghan Carriere, Divisional Vice President, Software Sales NA, insightsoftware; and Nate Cook, Director of Product Marketing, insightsoftware.
Data
Stop Fighting Excel: How to Turn Your Spreadsheets into a Real-Time Reporting Powerhouse?
19 min
Read The Future of AI-Powered Visual Collaboration
AI-powered canvas displaying a collaborative workflow with AI-generated visuals, customer journey maps, and team alignment indicators, enabling hybrid and remote teams to work efficiently.
AI
The Future of AI-Powered Visual Collaboration
17 min
Something About AI Still Doesn’t Feel Right
em360tech image
Whitepaper
AI

Something About AI Still Doesn’t Feel Right

by Megan Leanda Berry
4 min

This report brings the current AI conversation together and makes sense of the signals people are seeing in isolation.

  • Why AI can look like it’s slowing down and accelerating at the same time
  • How work is changing at the task level, rather than through sudden job replacement
  • Why productivity gains often come with increased pressure and workload
  • What changes when AI moves inside tools instead of sitting alongside them
  • Why readiness, not capability, is now the biggest constraint for organisations
  • How agentic AI shifts the conversation from output to action
Get The Report Now