The Complimentary Roles of PIM and MDM

Published on

Determine which of the two main types of solutions, PIM and MDM, is the best way to manage and maintain the single source of truth for your product information.

With all the different solutions on the market, it can be overwhelming to evaluate which solution is best for your organization in order to avoid information silos. To manage the data around products, such as descriptions, images, videos, etc. there is a plethora of acronyms of solutions to choose from. Version control, data protection, and data security are among the many concerns when evaluating the best solution to maintain the one single version of the truth.

When it comes to managing product information, two solutions pop-out in the evaluation process, and we decided to take a look at an MDM vs. PIM solution and how to identify which solution is best for your organization’s needs.

In this whitepaper you will be able to:

  • Determine if MDM, PIM or a combination of the business capabilities or technology solution is right for  your organization to maintain the single source of truth
  • Discover how to provide consistent, correct, and high-quality product data is crucial for getting your products onto the market
  • Identify if an MDM or PIM solution is the best way to manage the data governance of product information

This whitepaper is sponsored by inRiver whose PIM solution facilitates  the creation, handling, and distribution of perfect product information for a world-class customer experience across all touchpoints, in multiple languages. More than 900 brands around the world rely on inRiver Product Marketing Cloud for efficiently controlling the product information flow.