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Akeneo: PXM for Dummies
Research shows that when it comes to making purchasing decisions in the omnichannel age, great customer experience trumps all. But you can’t offer compelling customer experiences without providing a top-notch product experience — that’s where PXM (Product Experience Management) comes in. Download your PXM for Dummies eBook to learn how to:
- Navigate the Experience Economy
- Craft compelling product experiences
- Get the 10 keys to a successful PXM practice
Make sure your company is ready to master the experience economy and capitalise on changing buyer behaviours and profiles by optimising your product experience with PXM!