Software-as-a-Service has been nothing short of a revolution. Since its beginnings, the uptake has been so significant that it has paved the way for Everything-as-a-Service (XaaS).
One area that has enjoyed a positive XaaS-driven impact is sales. Joining us to tell us more is Wendy Higley, Global Account Director at Upland Altify. Wendy is the perfect person to speak sales with; since joining Altify, she has achieved over 250% and 179% quota attainment and has been the company’s top performer.
In this podcast, Wendy recaps customer revenue optimisation, before sharing her thoughts on what led to a surge of XaaS offerings. Wendy also delves into the impact of CRO software and XaaS on enterprise sales. Finally, we ask Wendy the million-dollar question: what is the secret to her success in sales?
Enterprise Management 360 is a global digital media brand providing guidance and insight to tech buyers via problem solving digital content in the form of videos, podcasts, interactive white-papers and news.
With an active and influential global audience consisting of CEO's, CIO's, IT directors, business leaders and decision makers, EM360 continues to expand with the addition of new channels and content partnerships, as well as through events in North America, Europe and Asia.
Max is an experienced host with a demonstrated history of working in the online media industry. Skilled in audio editing, video editing, radio presenting, promotions, and social media marketing with a Bachelor of Arts - BA (hons) focused on broadcast journalism and media law from the University of Gloucestershire.
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