Businesses today face a mountain of data; one that grows taller and more formidable every day. Climbing that mountain can be an overwhelming task, yet the view from the top is worth it. That’s because mastering high-quality data unlocks a whole new level of Business Intelligence (BI) insights for your organization and impacts a range of data analytics. It’s also crucial for operational efficiencies and digital transformation. Companies targeting data quality as a top priority are on the right track – however, ultimately how and where an enterprise manages its data will make or break its endeavors.